What is Google Search Console? Last Update Search Console is a free tool offered by Google for developers or website owners to analyze their web traffic and improve their search engine optimization (SEO). The data this tool provides helps you make more informed decisions, increase organic traffic to your site, and improve your click-through rate…
How SEO Can Help Grow Your Business Last Update The success of a medical practice depends on a consistent influx of new patients. However, acquiring new patients can be challenging in today’s competitive healthcare market. With many healthcare providers vying for attention, medical practices must use the latest marketing tools to stand out. Gone are…
SEO Gurus in 2020 Last Update The beauty of Search Engine Optimization (and digital marketing in general) is that you will never run out of resources. You can start by reading SEO blogs and publications, and then you can attend digital marketing conferences. But that is not the end of it. The people within the…
SEO Strategies Last Update When most people start a website, a lot of them are eager to be on the first page of Google search results and to drive millions of traffic. However, this is something that sounds like a pipe dream when you are just starting out. But think of it this way, the…
Google Map Strategies Last Update We are almost halfway through 2020! Even though digital marketing began back in the 1990s, it is not going anywhere as of yet. In fact, various advancements over the years have evolved it further to make the practice easier and even more useful. Businesses all over the world are hustling…
Calculating Search Engine Optimization ROI Last Update We have to think of SEO with the right mindset: first, that it is a valuable marketing investment, and second, it is a long term investment. Thus as with any other investment, it is very important to consider two essential elements: the cost, and the ROI. However, due…
How Does UX Affect SEO? Last Update We all know how essential SEO is for website positioning as it directly links with ranking and organic traffic. Still, for quite some time, another strategy has started to influence SEO. That means, now while ranking any website, SEO considers more than relevant keywords and backlinks. One such…
Image SEO Tips Last Update Whether we like it or not, we can always encounter images anywhere at any time. They are everywhere, starting from social media pages like Twitter, Instagram, Facebook to news sources. Pictures also appear in the search engine results page. If you are a blogger, a content writer, or a website…
Video SEO Tips Last Update Many people struggle to increase conversions through multimedia content. Some developers add videos to their content. Most web users prefer high-resolution videos. It is necessary to optimize your website using an ideal SEO tool to attract users. We present to you a guide on how to optimize videos. 1. Keyword…
The Real Cost Value of SEO Last Update Many people who are otherwise good sound businessmen and women balk when it comes to the idea of paying for SEO services. “It’s too expensive” is a common refrain. But is it really? Setting the initial cost of SEO aside for a moment, let’s think about what…