Fewer, Better Links
A hundred cheap links are worth less than five real ones, and they are harder to undo.
- Which sites already link to rivals
- What your current profile risks
- Where a real link is winnable
Start with your Free Link Building Review.
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★★★★★ 4.9 out of 5 across 251+ client reviews on Google and Yelp
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What Is Link Building?
Link building earns mentions from other websites so search engines treat your pages as credible. The work is outreach, digital PR and content worth citing, not buying placements. A handful of links from sites people actually read outperforms hundreds bought in bulk, and it cannot be penalized later.
Inbound Link Building and Search Engines
Link building earns references from other websites, which is still one of the strongest ranking signals and the hardest to fake. What works is being genuinely worth citing: original data, useful tools, real expertise.
Bought links from link farms carry risk that outlives the rankings they briefly buy.
The search engines love to see websites full of links. Each link is viewed as a vote from another website, telling the search engines that your site is worth visiting.
The more links, or votes, a website has the better the search engine rankings. The average competitive site has thousands of back links.
Without building links to your website, you can never achieve high search engine rankings. This means that you must have links from other websites.
Building inbound links is vital to any search engine optimization campaign. If your website is good then other sites should be willing to link with you.
This means you must have something of value to offer other websites, that way they will link to you.
Eventually you will not only rely on search engines to bring you traffic, but you will also rely on other websites, while increasing your search engine rankings at the same time.
“We have been working with Brandon and his team for over 5 years now and they have continued to come through.”
★★★★★ Zaid A., verified Google review
One-Way Links and Relevant Links
There are two types of links; reciprocal and one-way links. Reciprocal links are when two websites links to one another.
One-way links are when one website links to another website. The search engines prefer to see one-way links.
Reciprocal links are good, but they will not boost your rankings like one-way links do.
Just the fact of having links is not good enough anymore. These links must be of high relevance to your business and have high link popularity.
Meaning the sites that link to you must also be popular websites. Links that come from websites with a lower popularity will not have as great of an impact as those with high popularity.
The more relevant links your site has, the better search engine rankings you can expect.
There are numerous sites that get you reciprocal links, but our focus is on growing your business focusing on one-way, relevant links. We want your website to sustain top rankings, not temporarily jump to the top and then fall back off.
How Can SEO Optimizers Help?
At SEO Optimizers we help you build inbound links to your website. There are many approaches to building links that need to be taken into consideration.
We help you find the appropriate link building strategy that fits best with your goals. We assist you in every step along the way.
Even if your website has thousands of links, we can still help get more. We want to get your website the most targeted, highly related links to your website.
We will increase links with highly relevant and related web pages. Let us take out the tedious work of finding and adding links to your site.
We do all the work for you to get the best links that will boost up you search engine rankings and increase web traffic!
“Within only a few months, my Google stats went up and up. They were even able to write guest blogs for me.”
★★★★★ Matti Geyer, verified Google review
Pricing Options for Custom Built Link Building Packages
We can offer you personalized packages to suit your budget. Researching keyword phrases is vital to the success of any website, se we take great pride in our precise selection of custom keywords for your website.
The most cost-effective link building strategy is article marketing, a great way to quickly increase search engine rankings and inbound links to your website.
Link Building Strategies
I. Keyword Research and Analysis
This is the first and most important step for all websites properly implementing SEO techniques. We use multiple, high performance tools to provide you with the most accurate, relevant, and high performing keywords possible, We want to discover the keyword phrases that will drive traffic to your business, increasing your website sales.
Cost for keyword research:
II. Web Directories
Directories are a great way for both new and established companies to increase their one-way links to their site. Directories offer relevant, one-way links to your website.
These links are highly valued by the search engines and will drastically increase SEO rankings.
We utilize SEO friendly directories that guarantee inclusion. All directories have a Page Rank of 1 or higher.
After completion we provide you with report showing where your site is listed on each directory. Time frame is approximately 1 month to avoid looking like SPAM.
Cost for 100 directories/per URL:
III. Social Bookmarking
We will submit your website to the 50 most popular social bookmarking sites on the web. This will create valuable links to your pages on each site.
This is perfect to build awareness of new articles, tools, tutorials, instructions, etc.
Cost for 50 social media sites/per URL:
IV. Article Marketing through Social Bookmarking
Articles are an excellent way to build links and gain industry credibility. To achieve this we will write and distribute search engine friendly articles between 300-400 words.
The articles will be focused around 3, 5 keyword phrases of your likings. Articles will contain two links to any page on your website.
Each article will be submitted to ten highly ranked article sites and to 50 social bookmarking sites. This will boost your links and increase your website popularity.
Cost per article:
V. Press Release Marketing
Press releases are great for announcing company news and building one way links to your website. We will write and distribute SEO friendly press releases between 300 and 400 words in length.
The press releases will be focused around 3, 5 keyword phrases of your likings. Press releases will contain two links to any page on your website.
Each press release will be submitted to ten highly ranked PR sites and to 50 social bookmarking sites. This will boost your links and increase your website popularity.
Cost per Press Release:
Our SEO Philosophy
Our SEO methods work as they have been tried and tested multiple times and worked for successful companies. To learn more about which companies we have worked with view our testimonials page.
When all the search engine optimization consulting services have been completed, either you can manage your website’s search engine results or we can manage them for you. We apply a consistent methodology of planning, building, deploying, optimizing and managing your site, and report on what it returns.
Grow your online presence today with our proven SEO services!
“Brandon’s consultation was a turning point in my SEO journey. His expertise in backlinks and keywords is unmatched.”
★★★★★ Nita Sharma, verified Google review
Link Types and What They Are Worth
| Link source | Typical value | Risk |
|---|---|---|
| Digital PR and original data | Highest, and hard for rivals to copy | None |
| Guest posts on real publications | Solid when the site has its own audience | Low |
| Local citations and directories | Small individually, needed for local | None |
| Paid link networks | Brief lift, then nothing | High, hard to undo |
| Comment and forum links | Effectively zero | Wasted effort |
Get Your Free Link Building Review
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Schedule Your Free SEO Strategy Session
With Brandon Leibowitz & The SEO Optimizers Team
We will analyze your site and tell you:
Which Pages Are Closest To Ranking
What To Fix First, Ranked By Value
What Is Holding The Site Back Technically
★★★★★ 4.9 out of 5 across 251+ client reviews on Google and Yelp
“Brandon is for real, and the resident expert in California on SEO. I appreciate his honesty.”
★★★★★ Clinton E. Day, verified Google review
Frequently Asked Questions
Modern link building is closer to digital public relations than to the bulk submission tactics of a decade ago, which no longer work and can actively harm a site.
Are backlinks still important for SEO?
Backlinks remain one of the strongest ranking factors, particularly for competitive commercial terms where every competing page already covers the topic well. When content quality is roughly equal across the top results, authority decides the order. On low-competition local terms links matter far less, which is why a well-built local page can rank with almost none.
What has changed is that quantity no longer helps: a handful of genuinely relevant links now outperforms hundreds of low-quality ones, which are ignored at best.
Can buying backlinks hurt my website?
Buying backlinks violates Google’s spam policies and can result in manual action or having the links simply discounted, wasting whatever you paid. The risk is highest with obvious link networks and sites that sell placements openly. The bigger cost is usually not a penalty but the money spent on links that were never counted in the first place, which is impossible to prove after the fact.
Legitimate work costs more because it requires earning a mention rather than purchasing one, but it does not put years of ranking history at risk.
How much do link building services cost?
Link building services are priced per placement or as a monthly package. Per-link rates across the market commonly run from about $150 to $600, and managed programs from roughly $1,000 a month. What you are actually paying for is outreach time, so ask how many placements a month the fee assumes and what happens when a target says no.
Published surveys put the range differently depending on who they poll. Ahrefs’ survey of 439 providers found agencies average $3,209 a month, while Backlinko’s survey of more than 300 professionals puts the blended average at $1,000 to $2,500.
The gap is provider mix. Ahrefs reports freelancers at $1,348 against agencies at $3,209, so a blended average always sits below an agency-only one.
Pricing varies with the authority of the sites targeted and how much outreach each placement requires. Quotes far below this range usually indicate low-quality placements, which is the one area of SEO where paying less frequently costs more later.
How long does link building take to show results?
Link building takes three to six months to show in rankings, and longer in competitive markets. A link is not counted the day it appears: the page has to be crawled, the link assessed, and the authority passed through. Links earned early keep compounding, which is why the sixth month of a campaign usually looks better than the first three combined.
Campaigns judged at week six almost always look like failures. Judge them on referring domains earned and the movement of the specific pages those links point at.
How many backlinks do I need to rank?
There is no fixed number of backlinks needed to rank, because it depends entirely on who you are competing with. The practical method is to look at the sites currently ranking for your target term and count the referring domains pointing at those specific pages. That number is your target, and it is often far smaller than expected.
That gives you a real target for your market instead of a number from a generic guide.
Get Your Free Link Building Review
★★★★★ 4.9 out of 5 across 251+ client reviews on Google and Yelp
Related SEO Services
Link building works with the rest of the program. See the wider SEO program, press release distribution, infographic marketing and website audits.